Loading tweets, please wait...
Email Marketing – Because Stuffing Envelopes Sucks
The value of Email Marketing continues to grow year-on-year. Last year the average ROI was £40 for every £1 spent. Almost 75% of companies that use email marketing rate the ROI as “excellent”.
Envelopes, stamps, paper, people, ink, etc are all expensive. With the same budget you can reach thousands more people, and more than once. Email marketing is about three things; data, strategy and content.
Creating a great email campaign
Stop thinking about Spam and start thinking about Newsletters and virals.
Email marketing is not necessarily about making the sale there and then, it’s about ensuring your brand is top of mind when your consumer starts thinking about your services.
We can manage as much or as little of the process as you’d like. At the very least you should have a monthly Newsletter. Newsletters are a quick and cost effective introduction to email marketing. Good newsletters generate a great return … bad ones go in the bin like everything else.
Start with a great newsletter, see the results, then come asking for more!